The Journal.

The journal is a collection of news, guides, articles, discoveries & research findings. These are tools & resources to help your brand.

Some of my thoughts

Latest posts.

December 12, 2022

What comes after growth?

How do you see growth? how is growth reflected in your business objectives? How are you growing while keeping an eye on yourself, your audiences and the planet we live in?

November 29, 2022

The Cost of Growth

The cost of pursuing the goal of economic growth has been long understood. Nowadays we know that continued growth cannot be sustained within the boundaries of our planet.

November 9, 2022

How growth became the goal

Growth is a two-edged sword. It is necessary to provide for the basic needs of underserved populations, but it also has an impact on the planet’s natural resources.

October 27, 2022

Responsible Business Concepts

These are some of the most common concepts used when talking about sustainability & business. Learn what they mean and the subtle differences between them, & how they apply to different parts of your business.

September 24, 2022

What does ethical marketing mean?

Beyond scholarly definitions, and big industry names, ethical marketing matters for business owners who want to do the right thing. This is what it means to me.

June 8, 2022

The future of data collection

What is the way forward? we need a mind shift about privacy and the effects of digital business models.

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The topics I write about.

I want to share openly my path to doing well and doing good. It’s been a learning experience with lots of ups and downs and I want to share it with my audience. Here I talk about the steps I’m taking, my learning experiences and the choices I make as a person and a business owner.

Go To Building in the Open

These are articles and series meant to guide you through the process of strategizing, creating or maintaining your digital presence.

Go To Step by Step